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Jaguar has a flashy new advertisement for its new F-PACE SUV, and also while the vehicle is absolutely an attention-getter, the actual star of the 1-minute ad is a man who knows a thing or two around the cosmos — Stephen Hawking.

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The physicist plays a Bond-form villain of sorts in the ad dubbed “The Arrival.” He interacts via a young male that has just landed on his hill residence in the Jaguar.

“You’re late,” Hawking claims. “Yes, as you well know, time is a loved one principle,” the man says. “Don’t be a smart aleck,” Hawking replies.

Hawking, 74, posted about his appearance in the commercial by means of his Facebook page this week.

You all understand me as Professor Stephen Hawking, the physicist wrestling through the good principles of time and space. But tright here is another side to me that you may not know: Stephen Hawking the actor. I have constantly wanted to be in a movie playing the component of a typical British villain. And currently, many thanks to Jaguar my wish has actually come true. I am proud to current the premiere of the launch commercial for Jaguar’s first performance SUV, the new Jaguar F-PACE. -SH

The ad is directed by Tom Hooper, the Oscar winner behind the 2010 film “The King’s Speech.” He additionally directed “Les Miserables” (2012) and “The Danish Girl” (2015.) His previous job-related for Jaguar, “Rendezvous,” was developed approximately the design template of British actors that always seem to play villains in movies and also starred Ben Kingsley, Tom Hiddleston and Mark Strong.

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